Mey Selections win BBC Food and Farming Award
Posted 27th November 2008 12:15pm
Mey Selections won the Best Retail Initiative award last night at the NEC in Birmingham. The award, given by Radio 4’s food and farming programme, is seen as the Oscar of the food and farming world and it acknowledges Mey Selections' outstanding achievement with customers on a national scale.
The Mey Selections brand is a direct result of the North Highlands Initiative inspired by HRH The Prince Charles, Duke of Rothesay, which was launched in August 2005 to promote and develop the economy and to support the rural communities of the North Highlands.
Celebrity chefs Jamie Oliver and Ainsley Harriott were at the awards ceremony and Dr John Strak, Managing Director of North Highland Products, was there to accept the award from Jimmy Doherty, the star of the TV programme Farming Heroes, in front of an audience of 250 people. The programme was recorded live for Radio 4 and will be broadcast on Friday 28th and Sunday 30th November. It will also be available at the BBC website in the Radio 4 play again section via the iPlayer.
John Strak said, “This is an amazing achievement. We were nominated by the listeners of Radio 4 and the judges are the experts of the food and farming world. After just three years of trading Mey Selections has reached an audience and customer base of millions through Sainsbury’s and our online web shop. This award is a testimony to the quality of the products we sell and the hard work and commitment of our farmers and fine food suppliers. Every day and every week of the year we show commitment in the livestock and food and drink products we offer to our customers.”
